The DeForest Area School District was recently honored by the Wisconsin School Public Relations Association (WSPRA) with three Spectrum Awards for its work in school communications.
WSPRA presented the Spectrum Awards at its recent annual conference in Sheboygan, Wis. The DeForest Area School District earned an Award of Excellence for its Alumni Hall of Fame in the Special Purpose Project category; an Award of Merit for A Day in the Life of a Kindergartener video, and an Award of Merit for the high school Leadership Display, again in the Special Purpose category.
Spectrum Awards recognize high-quality public relations efforts produced by or on behalf of Wisconsin school districts. This year, this statewide competition honored 30 school districts with awards.
“Spectrum Award winners exemplify the very best communications work in school districts across the state,” said WSPRA President Sarah Heck. “The winners demonstrate the value of engaging stakeholders in order to build community support for Wisconsin’s public schools.”
WSPRA’s Spectrum Awards are judged by members of the Illinois School Public Relations Association (INSPRA) on a four-point scale in four areas: goals and objectives, research and planning, execution and evaluation and results.
The Wisconsin School Public Relations Association (WSPRA) is a professional association representing schools, school districts, educational associations, consulting agencies and organizations. WSPRA is a state affiliate of the National School Public Relations Association (NSPRA). The mission of WSPRA is to expand the capacity of its members to provide effective communication management for the purpose of strengthening educational opportunities for all students.